The Irony collection is all about making an impact. It’s a decisive statement in time that gives you the freedom to break new ground with styling that keeps it all together. Through new combinations and applications of metal and aluminum, it becomes all about improving your performance.
Whether you’re aiming for the podium or simply aiming to finish, the Irony collection provides the lifestyle accessory that exceeds expectations. ... read moreAnd that’s a good thing considering the extreme nature of the Swatch ProTeam’s expectations. Durability, astonishing lightweight with cutting edge design has made Swatch Irony the gear of choice for these exceptional athletes.
The Swatch story is the stuff of legend, as is its reliability. A new battery, every three or four years, and the watch with the impossible price goes on maintaining the myth. Swatch is shock-resistant, precise, ultrarobust, extremely reliable and water-resistant. In just a few short years, this impossible wristwatch has become a classic in its own right, an international symbol for a new direction in timekeeping. Always different, yet always the same. Always new, yet always reliable. Always hot, yet always ultracooooool.
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